The core of our business will always be premium quality handmade dog collars. We will endeavour to come up with new designs and fetch them in at a realistic price while maintaining our quality. We will be launching new products at appropriate times into our business all with the same brief in mind – premium quality at affordable prices. We hope in the future to introduce a line of dog leads followed by a few other ideas we have. Our aim is to make you, the customer happy with the products you have purchased from us.